Jessica Isaacs, RD, CSSD

Description:

In this engaging session, Jessica Isaacs, RD, CSSD, shares the strategies behind her social media success, offering practical tips for sports professionals to grow their online presence authentically and strategically. From overcoming on-camera stage fright and creating shareable, relatable content to analyzing platform-specific strategies for Instagram, TikTok, and beyond, this presentation provides actionable insights to connect with your ideal audience. Learn how to balance consistency with quality, dive into analytics, and craft content that resonates.

The audience will learn how to:

1. Understand the Importance of Authenticity in Social Media Branding:
2. Attendees will learn how to create content that reflects their unique voice and values, building trust and engagement with their audience.
3. Identify Key Strategies for Creating Relatable and Shareable Content:
4. Participants will gain actionable insights on how to craft posts that resonate with their ideal audience and encourage social sharing.
5. Learn How to Balance Consistency with Quality in Content Creation:
6. Participants will understand the importance of maintaining a steady posting schedule without compromising the value of their content.
7. Analyze Social Media Metrics to Drive Content Improvement:
8. Attendees will develop an understanding of key analytics and how to use them to refine their social media strategy and achieve better results.
   

1 Credit Hour as Approved by Commission on Dietetic Registration (CDR)

1 Credit Hour as Approved by the Board of Certification for Athletic Trainers (BOC) 

Complete the Quiz with 70% pass rate and the certificate will be emailed to you.